If predictions by industry analysts prove accurate, 2014 is set to be a bumper year for the small-to-medium sized enterprise.

Executive management at Network Alliance say the growing relevance of the cloud, along with the increasing need for security and connectivity solutions, is driving demand for managed ICT services and infrastructure.

This is particularly true for the rapidly developing SME space says Raymond Wright, MD at Network Alliance.

Wright says that, despite the challenges that exist in the market today, there is an increase in take-up of technology to ensure businesses remain competitive and relevant.

“The lack of skills in the technology sector is still a concern and the reality is that all software and hardware procurement is directly linked to Rate of Exchange, which is continuously rising. However, we are encouraged by the increasing levels of technology adoption and application within the SME space … it reflects a fast-maturing marketplace,” says Wright.

He refers to the adoption of cloud, the introduction of faster internet connectivity and availability of fibre technology as indicators that businesses are keeping up with innovation and advances in technology.

Wright also emphasises the need for partnerships and the value that lies in industry alliances to support, uphold and strengthen service delivery.

Network Alliance is a Microsoft Certified Gold Partner in a number of competencies, including Gold Midmarket Solution Provider and Gold Volume Licensing, and also has Silver partnership status in Hosting, Management and Virtualisation, as well as Devices and Deployment.

“If trends continue to deepen and the rate of adoption escalates to the extent we envisage, there is every reason to believe this year will be a solid one, specifically within the small-to-medium segment,” says Wright.