At the Samsung Galaxy S4 local launch event, Samsung Electronics unveiled a suite of exciting new content services including Samsung Hub, an integrated multimedia content store offering a comprehensive media experience, providing, videos, books, games and learning content within a stunning magazine-style display.
Samsung Hub will provide a convenient, single entry for Samsung’s four content services, making it incredibly easy and convenient to use. Users can browse through a variety of content across services, as well as purchase and manage content easily, from a single Samsung Account.
Samsung Hub features an integrated search functionality – when users browse a keyword, the results will show related content from all of the four services at once. Through this hub the user has access to an integrated multimedia content store – offering a comprehensive media experience.

Samsung Apps – the Samsung Apps store-front has been upgraded, boasting a similar look and feel as the magazine-style Samsung Hub. This store enables a new service that allows users to browse through a rich pool of applications that are optimised for Samsung devices specifically, as well as provide users with popular applications directly from Google Play.
Searching and downloading apps has never been this easy – with a single Samsung account sign-on for Samsung Apps and Samsung Hub, users are guaranteed easy accessibility to a variety of content and a fulfilling user experience when searching for their favourite apps.
Samsung ChatON for Galaxy S4 offers a holistic communication experience by combining fun and creative text messaging with a high quality mVoIP/Video Chatting service. Users can enjoy high quality video and voice chat with up to two friends on a WiFi and mobile network, as well as easily switching from text chat to video/voice chat and vice versa.
The “Dual Camera” feature, which allows both rear and front cameras to take simultaneous photos and videos, means users can now also share both images during a video call.
And for the ultimate sharing experience, the “share screen” feature enables users to share their phone screen and the ability to control this with a friend during a one-to-one call, without having to download and upload files to their device.
In addition, translation in ChatON, called “S Translator”, enables users to enjoy the 1:1 chat with friends using different languages. Received messages from buddies can be translated automatically and manually into any language, and translation is also possible when users send messages to friends. This translation function in ChatON is available only on the Galaxy S4.
Group Play enables users to experience sharing photos, music, documents and games with their friends wherever they are, without the need for a network environment.
Preloaded game content will be provided on the Galaxy S4. Samsung is opening its SDK to the public, encouraging more partner development companies to develop various types of games in the future, further embracing its philosophy of innovation conceived by people in order to inspire them in return.
“These exciting new content services are designed to offer our users the best content usage experience within our industry today. Our focus is on continually innovating across a diverse range of products and services that meet the expectation of users – those that go far beyond merely product provision to a value added offering,” says Craige Fleischer, director of Mobile Communications at Samsung South Africa.