Tablet sales for the first six months of the year compared to the first six months of 2013 are down at The Notebook Company – but laptop sales are up by 15%.
Christopher Riley, CEO of The Notebook Company, comments: “There was a big buzz in the tablets market up until 2012 – especially due to the Apple iPads. But tablet sales are now heading downwards, especially in developed markets – a trend pundits believe will continue. Most of our tablet sales during the past four years have been for Apple iPads.
“We have noticed that there are now a lot of cheap, no-name brands available, which has cannibalized the tablet market to a certain extent. We try and stay away from these cheaper models as they often have quality issues.”
Sales of Apple iPads during the first six months of 2014 accounted for 50% of tablet sales at the Notebook Company, with Samsung accounting for 30%, and other brands making up 20%.
Riley says he expects sales of laptops for Q4 to be up 15% on Q4 in 2013, while tablet sales will decline by around 10% compared to Q4 2013.
“But what we are losing in tablet sales we are gaining in laptop sales. Our total revenue is up for the first six months of the year, compared to the first six months of 2013.”
