SA retailers adopt omni-channel approach
In order to succeed in the increasingly competitive e-commerce environment brands need to ensure that they have effectively adopted all components of the interactive shopping journey, both online and in-store, to deliver consistently across multiple platforms and...Social media and the conversation centre
Social media blunders strike fear into the heart of any marketing manager. In the case of First National Bank, a distasteful response to a harmless query caused outrage on social media and left an unsightly blemish on the company’s otherwise polished social media...Check Point joins AxizWorkgroup
Check Point Software Technologies recently joined forces with South African IT distributor AxizWorkgroup, in a bid to bolster their services to the African market. Advanced Technology, the AxizWorkgroup department that has taken the reins on the account, have a wealth...Cell C’s new price offensive
Cell C has fired a new salvo in the mobile rates price war, slashing its per minute rate to an unprecedented 66 cents for its pre-paid customers. The announcement has just been made at a press conference currently underway at the company’s headquarters in Woodmead...