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Digital advertising to replace billboards

by Allan Davison | Feb 11, 2015 | Technology Areas, Visual Instruments Trends

Digital advertising is increasingly replacing traditional paper billboards across South Africa. The next generation in out of home (OOH) advertising is Internet-connected digital screens that vary in size, provide more effective advertising to consumers through their...

ROI and AV integration solutions

by Allan Davison | Jan 27, 2015 | Technology Areas, Visual Instruments Trends

As the complexity of audiovisual (AV) solutions continues to grow and as they play an even larger part in the business, organisations need to start thinking more deeply about how they can maximise their return on investment (ROI) from their AV integration solutions....

Digital displays enable collaboration

by Allan Davison | May 19, 2014 | Technology Areas, Visual Instruments Trends

Today’s corporate environment is becoming increasingly globalised, thereby requiring companies to efficiently communicate and process an overwhelming amount of information. The Gartner Executive Programme survey in 2013 revealed that business and technology priorities...

Digital signage is an affordable alternative

by Allan Davison | Feb 28, 2014 | Technology Areas, Visual Instruments Trends

Digital signage company digiADS has built a unique business model that allows companies that might not otherwise be able to afford digital signage to implement it. digiADS operates a franchise model that puts screens from local display company PVision in stores...

Choosing the right display for the job

by Allan Davison | May 14, 2013 | Technology Areas, Visual Instruments Trends

Contrary to popular belief, not all displays are made equal. Like any other technology with multiple applications, there are numerous options available to customers that cater to the specific requirements of the environments in which they operate, says Pvision...

Size matters when choosing a TV

by Allan Davison | Jan 30, 2013 | Technology Areas, Visual Instruments Trends

 Televisions have definitely come a long way since they were first made commercially available in the late 1920s. Back then, a big-screen TV was 12-inches (30cm) and sold for almost R4000.00. Of course, users had to settle for black and white, because colour TVs would...

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