Information Builders, the supplier of business intelligence (BI) and analytics, information integrity and integration solutions, has launched InfoApps, a self-service BI solution that delivers an “app store” experience with interactive, business-focused applications. 

The technology extends the benefits of BI to a much broader user base than traditional software, optimising decision-making at every level and helping organisations uncover new revenue streams in the process.

“Although BI and analytics tools deliver high value for a small number of professional analysts, their complexity has left them beyond the reach of most other users,” says Johan Jurd, MD of InfoBuild, the sole representative of Information Builders in South Africa.

“InfoApps, built with Information Builders’ WebFOCUS platform, address this issue by providing all stakeholders – including executives, frontline workers and key external groups – with self-contained, interactive BI apps.”

“InfoApps are expressly designed to address particular business issues and encourage faster, more accurate decision-making.”

In addition to eliminating assumptions and guesswork, the InfoApps approach significantly reduces reliance on IT. Once created by app developers or power users, InfoApps enables everyone in the organisation to interact with information, assemble custom dashboards, and tailor the data to suit their needs.

When shared with customers, partners and other external stakeholders, these zero-training, purpose-specific apps provide greater collaboration, stronger competitive advantage and a higher level of customer satisfaction and retention.

“The technology also helps organisations realise cost savings by deploying InfoApps to partners and suppliers to align performance. In addition, InfoApps lay the framework for identifying new revenue streams, as companies can investigate ways to monetise their existing data by giving external parties access to BI and analytics capabilities,” says Jurd.

A manufacturing company has integrated this technology into its ERP solution enabling its customers to better gauge production activity, track delivery, monitor shipments and analyse supply chain activity.

“As a result, the manufacturer has increased customer satisfaction by empowering even non-technical users to address their own BI needs without relying on advanced analysts or the IT team for assistance,” he says.