CIOs have an unprecedented opportunity to take a leading role in their organisations, thanks in part to the rise of “shadow IT”.

That’s one of the paradoxical findings of a new global study published today by BT, based on a survey of almost 1 000 senior IT decision makers in eight regions worldwide.

“Shadow IT” is the name given to the growing practice of departments, such as finance or marketing, buying their own IT solutions. According to the study, “Art of Connecting: creativity and the modern CIO”, the practice is now common, with 76% of CIOs seeing it within their organisations. On average, shadow IT now accounts for a quarter of an organisation’s IT spend.

The growing confidence of departments in buying their own IT solutions is shifting the CIO’s focus away from hands-on support to a more strategic role centred on advice, governance and security. Indeed, CIOs are now spending 20% more time and substantial additional budget on security as a result of shadow IT.

Despite worries about a loss of control and sizeable reductions to their overall budgets, the changes driven by shadow IT give CIOs an opportunity to evolve their role.

Luis Alvarez, CEO of BT Global Services, says: “CIOs are perfectly placed to nurture creative uses of technology throughout their organisations while keeping a strategic view. Indeed, our research shows that the board expects nothing less.”

Almost six-in-10 respondents say that the CIO now has a much more central role in the boardroom compared with two years ago. And 68% believe that their board’s expectations of them has increased substantially during the same period.

This is reflected in the types of key performance indicators (KPIs) that CIOs are now accountable for. Whereas a traditional CIO would have been judged largely on IT metrics, 81% say they now own more business than technology KPIs.

Aligned to this, 64% of respondents believe their board now recognises the need for a much more creative CIO, one that can operate across the organisation, orchestrating technology and skills to deliver departmental or strategic business outcomes. It’s a change that the majority of CIOs positively embrace; with 69% saying the ability to be more innovative and creative is the biggest plus of their job.

Craig Charlton, CIO of De Beers, comments: “Creativity comes from really understanding your business issues, really understanding technology and being able to put those two things together. It’s the fusion of a pressing business
problem with a good command of what technology can do that leads to great ideas. And without creativity, you will end up with a role focused on transactional services and traditional IT, rather than looking to the future.”

CIOs view mobility (73%), unified communications (72%) and cloud (71%) as the technologies that can most help in unlocking their creativity. And in a win-win, these are also identified as being most critical to delivering commercial results. So the more CIOs are creative in their use of mobility, cloud and unified communications, the more likely they are to meet the expectations of their board.

Alvarez adds: “I’ve been a CIO and to me it feels as if we’re on the verge of a renaissance of the profession with greater opportunities than ever before. In this new environment, CIOs who can adopt a creative, imaginative and visionary mind-set, and look more to their IT partners for innovation and fresh thinking, will thrive.”