Zomato, the global restaurant search and discovery service, and Uber, the smartphone app that connects riders with drivers for on-demand transportation, have announced a partnership that will help both products bring more to their users across the globe.
This partnership has been rolled out to Zomato users in the UK and South Africa for now and will soon get rolled out to customers in other markets where Zomato and Uber share presence.
Zomato will bring the seamless Uber experience to the Zomato app to enable users to book cabs to the restaurant where they are planning to eat.
The feature will initially be available to Zomato users in London, Johannesburg, Cape Town, and Durban and will subsequently be rolled out to users in other key markets. Uber will also bring Zomato content closer to its users over the next few months, to showcase nearby restaurants when passengers arrive at their destination.
Zomato’s partnership with Uber makes getting to restaurants – in style – incredibly easy. Once a user has found a place to dine at or have drinks at using the Zomato app, a single tap on the Uber button on the restaurant page will allow one to find the nearest Uber. In addition to seeing the estimated fare and how long it will take for the Uber to arrive, one will also be able to choose the Uber service that best suits one’s need.
Pankaj Chaddah, co-founder and chief operating officer of Zomato, says, “We’re constantly looking for ways to make every meal, for everyone, a great experience. We aim to do this by disrupting the global restaurant industry through product innovation and strategic partnerships such as this one. This is a huge leap forward in creating a seamless experience for users, from finding a place to eat, to getting to the restaurant in style – all in just a few taps on their smartphones.”
The in-app taxi booking feature is currently available for Zomato users in London and South Africa and will be available in more cities soon.
